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How to Measure if Your LinkedIn Lead Generation Campaigns Are Effective
How to Measure if Your LinkedIn Lead Generation Campaigns Are Effective

Discover how you can evaluate the performance of your drip campaigns in Dripify.

Anna from Dripify avatar
Written by Anna from Dripify
Updated over a week ago

If you want to see how effective your LinkedIn lead generation campaigns are, Dripify has a number of features to help you out.

First, we recommend watching your LinkedIn usage statistics, as well as your conversion (acceptance and response) rates to see what your LinkedIn engagement rate looks like.

You can also do A/B testing to see which of your campaigns is the most effective. Then, you can simply end the one with the worst results.

Additionally, you should try out multiple message templates and use personalization variables such as first and last name, location, company name, title, and more. This ensures your messages don’t look spammy and convert better.

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